Tandem Diabetes

CRO insights, User testing, and UX strategies help Tandem achieve a more engaging and conversion-driven website experience.

ENHANCED USER EXPERIENCE

INCREASES CONVERSIONS

SEO

Search Engine Optimization (SEO) national campaign

CRO

Conversion Rate Optimization (CRO) national campaign.

Design

Evolved website page designs and User Experience (UX) strategy.

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Page UX Strategy Document
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37% Conversion Increase to “t:simulator” Page Views
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Heat Map Strategy Reviews
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Sticky Notes

CHALLENGE

Tandem has diverse marketing needs from PPC, SEO, UX strategies, CRO, and design updates. They needed to increase conversions and generate more qualified leads. Evolutionary website design was needed to improve the navigation, page layouts, and module designs to drive conversion rates and a better user experience (UX).

SOLUTION

Elevated introduced a new digital strategy and expanded analytics for better onsite optimization. Many visual changes occurred to reformat the content hierarchy, navigation, IA, and overall visual interface. As a result the updated UX strategy and web page designs were clear, welcoming and targeted to provide a better customer experience.

SUCCESS

STORIES

LET’S GET REAL

Give us 15 minutes of your time, and we will tell you if we think we can help or not. Click the button, fill out the form, and we’ll email you to coordinate a time to chat.