Website new design & UX renovations to increase conversions and enhance the experience.


What We Do For DoubleDutch:

UX STRATEGY:

Restructure the content flow, focus and hierarchy for a better user experience on main pages.

UI DESIGN:

New branded design refresh, and new page designs to evolve the website overall.

CRO:

Conversion rate optimization through new designs emphasizing strategic calls to action placement and web page designs.

Homebay listing page design on an iphone

11

Strategy Collaborations

8

Wireframes

21

Pages of Sketches

13

Cups of Coffee

Challenge


Give a deadline driven facelift to homebay.com to both visual comepete in the fast moving market, as well as to have the UI design help increase their buy, sell and open-house conversion goals.

Sketches for Homebay desktop wireframes

"We worked with Elevated to evolve the UX and UI of many pages on homebay.com. We presented a difficult project and a very tight deadline. But Monica and team deftly managed all of the complexities, delivering a strategy document and design comps on time and on budget. The result was a much improved website and a noticeable jump in conversions." Joe, Co-Founder at HomeBay

Solution


Elevated completed research and strategic planning and defined the new content flows, mobile-first layouts that are human centered, conversion-driven design, and visual design to modernize the brand appearance online. We worked closely with the Homebay in-house team of developers to bring the website to life.

Homebay sell page design on a laptop

There was a successful noticeable jump in conversions upon launch of the new website design and experience.

The sooner you start, the better.