Gamalon is pioneering next generation machine learning and AI technology and has developed a new approach to deep learning with a focus is helping enterprises understand their customers and take impactful actions.
A DIGITAL PARTNER
Gamalon wanted to use email marketing automation to get the most out of a their recent white paper.
Gamalon wanted to track where customers lost interest in the White Paper content. After a brief discovery Elevated recommended integrating Hotjar with Gamalon’s HubSpot account. Then, using HubSpot’s email marketing, landing page, and downloads functionality Elevated built a workflow that guided the customer through each step incorporating heatmapping to determine where customers were losing interest.
Integrating Hotjar with HubSpot ties heatmapping activity to specific users. This allows companies to track heatmapping activies by personas and delivering more actionable results.
LET’S GET REAL
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